CTS Research is utilised by event organisers and exhibitors to gather, analyse and report key information from event visitors and/ or exhibitors.
CTS Research offers a full range of competitive research services, and has the necessary skills, people and technology to ensure our customers’ needs are accommodated.

CTS Research strive to be the preferred partner for event organisers and exhibitors by providing comprehensive research services that will help enhance their market position.

Research is a vital marketing tool for any competitive organisation, providing the
information you need to make effective and informed decisions.

Our Research Division can also provide additional analysis of your data to aid your marketing decisions.

Here are six examples of reports we have produced for organisers:

1. Year on year visitor comparison report

2. Retention rate of individual visitors report

3. Analysis of the number of returning visitor companies report

4. Trace to source conversion report

5. Pre-show conversion

6. Analysis of daily visitor attendance

Testimonials

Reed Exhibitions - Event Research

‘The flexibility of the PDA tool suited our research requirements and provided us with a level of data that will enable us make informed decisions for our next event. More importantly, one of the main benefits CTS can provide is a comparison of the demographics of the questionnaire sample with those of all the event attendees and we found this a very useful component of the survey report.’

Emma Williams, Marketing Manager, International Direct Marketing Fair, Reed Exhibitions Ltd

Expo Management - Returning visitor company analysis

"The insight we have gained from CTS's detailed research into returning visitor companies has assisted us with making the correct strategic decisions for our events."

Tony West, Commercial Director, Expo Management Ltd.